Online Retailer Policy

This page is your official resource for up-to-date pricing data, policies, and general Online Retailer communication.

Map Policy & Online Retailer Agreement

In an effort to protect the reputation of the RealTruck companies, insure the long-term viability of its brands and protect the investment of those Retailers that provide valuable services to end users, RealTruck has adopted an Online Retail Price Policy. The Policy applies to all products provided by ARE, Alloy, AMP Research, AVS, Backrack, BAK, Bedrug, Bushwacker, Extang, Husky Liners, NFab, Retrax, Roll N Lock, Rugged Liner, Rugged Ridge, Superlift, TruXedo, Undercover, as RealTruck companies.

As of April 17, 2023, only Authorized RealTruck  retailers may sell RealTruck products online. To initiate the process to become an authorized online retailer, please complete & sign the RealTruck Authorized Online Reatiler Agreement (below) and return to the Policy Administrator at rachel.hough@realtruck.com for approval.

  1. RealTruck Authorized Online Retailer Agreement

  2. RealTruck Minimum Advertised Price Policy

Vehicle Application and Pricing Sheets

The pricing files accessed through this site supersede that which may be provided through any other means and should be your ongoing resource for necessary updates. As an authorized retailer of our products, each retailer is responsible for updating and maintaining accurate pricing per the standards set forth within the RealTruck policy and within the files provided below.

  1. Extang | Price File - Effective 09/27/2023

  2. TruXedo | Price File - Effective 09/27/2023

  3. BedRug | Pricing File - Effective 09/27/2023

  4. UnderCover | Pricing File - Effective 09/27/2023

  5. Retrax | Pricing File - Effective 09/27/2023

  6. BAK |  Pricing File - Effective 09/27/2023

  7. N-FAB | Pricing File - Effective 09/27/2023

  8. Husky Liners | Pricing File - Effective 03/25/2024

  9. Rugged Liner | Pricing File - 02/06/2023

  10. Rugged Ridge | Pricing File - Effective 09/27/2023

  11. Superlift | Pricing File - Effective09/27/2023

  12. Bushwacker | Pricing File - Effective 03/25/2024

  13. AMP Research | Pricing File - Effective 09/27/2023

  14. Roll-N-Lock | Pricing File - Effective 09/27/2023

  15. LUND Tonneau | Pricing File - Effective 09/27/2023

  16. ARE | Pricing File Effective 10/24/2022

  17. BackRack | Pricing File Effective 09/27/2023

  18. AVS | Pricing File Effective 03/25/2024

  19. RoadWorks | Pricing File Effective 12/5/2023

  20. GoRhino | Pricing File Effective 01/01/2024

Promotions and Rebates

There are currently no promotions or rebates available.